Google Analytics is a powerful service that is beneficial for a number of reasons. It is a free service that is powered by Google and that provides information about your website traffic. With this service, web designers and businesses are able to track the amount of traffic that visits a website.
Search engine optimisation is a valuable tool that web designers often rely on to affect the visibility of their website. Utilising it correctly will affect the way that a website appears on search engines and can help the site to appear higher in the search results.
There has always been a battle within digital marketing circles about which method of driving traffic is superior: Organic search marketing or paid advertising?
Being happily perched on top of the Google ladder is the dream of every business owner. Unfortunately for many businesses the whole world of SEO can be quite confusing.
Every business wants to climb the almighty Google ladder and reach top position in their search fields.
Kevin Fouché, Pixel Fish Director